MARKETING & E-COMMERCE
3.0xGMV for a high-jewelry Maison on 19% less media spend, vs. the same weeks last year.
CONNECTING MARKETS THAT THINK DIFFERENTLY
We grow European & American brands in China,and Chinese companies in Europe & US.
Brand & PR, Marketing & E-commerce, and Business Development.
Delivered by our own teams in both markets. Measured by business results.
SELECTED CLIENTS & BRANDS
WHAT WE DO
Two directions. One team on both sides.
INTO CHINA
For European & American brands and executives
01Grow your brand in China
E-commerce, social media, creators and paid media, run day to day by our team in China.
Executive Immersion in China
Bespoke executive visits to China’s leading AI and robotics companies, with meetings built around your strategic questions.
INTO EUROPE & US
For Chinese companies
03Build your brand in Europe & US
PR, events, creators and cultural partnerships that make your brand known and trusted in Europe & US.
Reach clients and partners in Europe & US
We build your target list, get you meetings with the decision-makers at each target company, and follow through to a deal.
AI Creative Production
TV spots, social videos and campaign visuals, made with AI from your existing brand assets. New creative for every channel and every sales peak, without a new shoot.
WHAT CHANGED
BRAND & PR
1.5M+Digital impressions from a five-day Milan Design Week activation: 10,000+ visitors, 15+ influencers, and 50 media mentions.BUSINESS DEVELOPMENT
5Leading European design houses engaged for a Chinese lighting manufacturer. Factory visits followed.EXECUTIVE IMMERSION
18Meetings across two bespoke China AI journeys, each built around the client’s own questions: frontier models, platforms, mobility, robotics, and hardware.HOW WE WORK
Understand. Shape. Deliver.
We know both markets because we work in them every day. That knowledge shapes the strategy, and our own teams carry it out.
Understand
We read each market from inside: its consumers, platforms, decision-makers, and institutions.
Social listening showed idol fandoms drove 97% of a high-jewelry Maison’s celebrity engagement, and explained a wave of order refunds.
Shape
We turn that knowledge into a strategy built for the market, not ported from another one.
Each China AI journey is built around the client’s own questions: 10 meetings for a frontier-focused group, 8 for an enterprise one.
Deliver
Our teams on the ground run the work: stores, campaigns, outreach, meetings, and follow-up.
A five-day SHEIN showroom at Milan Design Week: 10,000+ visitors and 1.5M+ digital impressions.
Four hubs across China and Europe & US give clients one team across time zones and markets.
SELECTED WORK
Evidence, across the bridge.
All case studies
INTERNATIONAL · BRAND & PR
Tencent
AI
We manage Tencent's international media relations and creator launches for its AI models, from English-language tech media and podcasts to AI creators and developers on X.
INTO EUROPE & US · BRAND & PR
SHEIN
Fashion
We ran a five-day SHEIN showroom at Milan Design Week: venue, partners, influencers, on-site execution and press.
10,000+Visitors
1.5M+Digital impressions
A High-jewelry Maison
Luxury
We run a high-jewelry Maison's e-commerce in China, and tripled its sales on a smaller media budget.
3.0xGMV, year on year
−19%Media spend
Deptrum
3D vision & palm recognition
We open bank and payment-platform accounts in Europe & US for a Chinese palm-payment company. Major payment platforms are now in commercial dialogue with its team.
2Major payment platforms in commercial dialogue
Nickel-Chrome Technology
OEM & ODM lighting
We brought a Chinese lighting manufacturer to Europe's leading design brands. Several are now evaluating it as a supplier, with factory visits in China.
5European design houses engaged
Bespoke China AI executive visits
Leadership
We take European executives inside China's leading AI and robotics companies, with every meeting built around their own strategic questions.
18Meetings with product and R&D leaders
2Bespoke journeys, Beijing & Shenzhen
THE NEXT STEP
Tell us where you want to grow: China, Europe & US, or both.
We will map the route, the people, and the next step.